Posts Tagged ‘Content Management System’

Are These Wordpress Plug-ins Missing From Your Online Marketing?

Wednesday, June 2nd, 2010

Ok, so quickly – Wordpress is a blogging platform that is called a Content Management System. Wordpress is only for bloggers used to be something mistakenly believed by some internet marketers. More and more often, however, internet marketers are finding that this versatile system is exactly what they need to sell their products. It’s a platform with extreme versatility, and you can customize it to whatever degree. Through widgets and plug-ins you can fully customize your site to be whatever you want it to be. If you haven’t already, you’ll soon discover there’s an incredible amount you can do with Wordpress. To prove it, here are some of the most popular plug-ins among internet marketers who use Wordpress.

Social bookmarking is important and huge right now, so you can easily do that with ShareThis. It’s simple and just installs a small link box at the bottom of each page, or end of each post. When site visitors hover over it or click on it they are provided with a customizable list of different social networking and bookmarking sites that they can submit your site to. They can submit to Facebook, Twitter, Reddit, Digg, or even IM such as AOL. So of course you know the purpose of bookmarking, it’s to spread the word about your site. SEO Friendly Images is incredibly helpful for internet marketers who plan on displaying a lot of images within their text. Hopefully, you’re aware of the need to do SEO on your text content, etc. Did you know you could do the same with the images you plan on using? You can quickly add your image ALT and Title tags to all your images. This handy little plugin will sense if your image tags are not in place, then it will alert you and you can tell it what to use. It’s a terrific time save if you’re into heavy image use.

You may want to consider using the Landing Sites plugin for your arsenal of traffic generated for your blogs. A lot of times when a new visitor arrives they’ll do a quick scan and hit a link or two. The Landing Sites plugin helps to spark interest in your site by showing links to related pages on your site. You want them to stay their forever, they won’t… be maybe much longer than they might have otherwise.

So whenever they read or visit a page they’ll see more of your site and hopefully will begin to like it. Naturally this is what every online marketer wants to have happen at their site. wordpress is simply one of the most incredible online marketing tools you could ever have. Years ago it really wasn’t used that much by the IM crowd, but now all of that has changed and it’s transforming the IM industry. So, really… any marketer can use Wordpress. There are marketers all over who are beginning to incorporate blogs into their businesses. This is something that people can use even if they’re never thought about using it previously. It’s easy because with all the plugins, you can make it into anything you want.

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Naming Your Blog is a Very Important First Step in the Blog Creation Process

Thursday, February 4th, 2010

Blogs are currently all the rage in the internet marketing world. They have seen a rise in popularity so sudden and forceful that even brand names companies are getting in on the action. Movie stars, writers, television producers, and a myriad of highly respected individuals are using blogs as part of their every day lives. Starting a blog may seem like a daunting task for someone who doesn’t know much about them, but they’re really not that hard to setup. Wordpress blogs in particular are very user-friendly, and the Wordpress CMS (content management system) makes the process even more simple. The very first thing you want to do before you setup your Wordpress blog is come up with a name for it.

Naming your blog is a very important first step in the blog creation process. If your blog is going to be about a particular niche or subject, then your name should be based on that. For example, if I wanted to start a blog that promoted fishing hooks, I would come up with a catchy title such as ‘Fishing Hooks: Necessary or Unnecessary?’, and then design my content around that phrase. You’ll also need to choose a website address. If you’re signing up for a free blog on Word press, then the title will be something like ‘fishing hooks word press’. If you’re using the Wordpress software for your own website, then you’ll have to check for the available domains and use something that you think is fitting to your niche.

After you’ve come up with a name, you’ll need to pick a template (called a ‘theme’ in the Wordpress blogs universe) for your blog. Wordpress has many free and professional-looking templates for you to choose from from it’s main website. If you’re looking for something more original though, for more details visit to www.your-own-blog.com or a template that no one’s used before, looking for a designer who develops templates or a website that sells pre-made templates to budding bloggers would be your best bet. Once you have the code for your template implemented and setup, you’ll then need to configure the necessary widgets that you want displayed on your blog.

Widgets are a big feature of the Wordpress CMS that allow you to do stuff like add different pages (e.g. Home, About, Contact, etc.), or content to your blog. Some of the content widgets include del.icio.us, Flickr, and Meebo, among other things. You can also add a calendar, links, a search feature, or an RSS feed button to your blog. Utilizing these widgets on your Wordpress blogs will give them a slight step up from other barren, mundane blogs out there. People like to be able to mess around with the content and features of the blogs they visit, and yours will not be an exception to that rule. If you want to know how to start a blog, for more details visit to www.blog-and-ping.com keeping your potential visitors in mind at all times is something that you should start doing immediately.

These are pretty much the main things that you have to do to start posting on your wordpress blogs, and start making money (if that’s your goal). Most people think that creating the content for their blog is the first step, but as I’ve shown in this article, there’s a lot of pre-foundational work that has to be done before you can get your blog out into the world. From naming your blog, to choosing how it will look, to choosing what kind of interactive features you want on it, it all goes towards teaching you how to start a blog. If you want to start learning more about Wordpress blogs, then you’ve already taken a step in the right direction by reading this article.

Rajesh Kumar Chouhan
http://www.articlesbase.com/blogging-articles/naming-your-blog-is-a-very-important-first-step-in-the-blog-creation-process-731458.html

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A Threat to Your Wordpress Blog: Duplicate Content

Thursday, January 21st, 2010

Blogging is extremely popular these days. And the most popular stand-alone blog engine is Wordpress. It is flexible, has many useful featires and there is a lot of eye-catching templates for it. But those who have a Wordpress blog must be aware of a serious problem that can cause your blog to be removed from Google’s search results. The problem is: Duplicate Content.

WordPress content management system which, when used with the default configuration, is not duplicate content proof. In fact this CMS is capable to render almost 100% of your content duplicate. As usual the fault of the system has roots in its advantages. WordPress has many features facilitating blogging and linking, such as RSS feeds to posts and comments, trackback URLs, monthly archives and so on. In the same time this variety of URLs returning similar or identical pages represents a clear case of duplicate content.

WordPress And Duplicate Content

The first evidences of duplicate content produced by your WordPress CMS can be found in your sidebar. They are category pages and monthly/daily archives. Category pages store your articles posted under the same topic-a category. Such pages have no unique content; they are just a collection of your previous posts. Monthly and daily archives also simply group your previous articles by the date of posting. Sometimes when you have only one post in a given day, the archive page for the date and your post are totally identical.

The next case of duplicate content is even more prominent. It can be your home page itself. If it contains not excerpts but the full text of your posts, then it duplicates your post pages. This also applies to the “next/previous entries” pages-those accessible via /page/2, /3, /4 etc.

Feeds. Search engine spiders crawl all the content they can reach and of course this includes RSS feeds too. The additional problem with them is that Google may choose to display your RSS URL in the search results over the link to the original post. In this case the user who clicks this result will see an XML formatted page which is not “human-friendly”.

Trackback URLs. Many wordpress templates add trackback links after posts. This links enable authors to track who links to their posts. Usually, if your post URL looks like “yoursite.com/2006-11-30/yourpost/” its trackback URL will be “yoursite.com/2006-11-30/yourpost/trackback/”.

Identical meta-description. By default WordPress doesn”t provide a tool to add unique meta description tags to your posts, and they either have none or share a single site-wide description. Having no meta description at all is a disadvantage, as a properly written one can make your snippet stand out in a SERP. Having an identical description for all your pages is a threat, as Google might get them filtered out as too similar.

Because of the duplicate content Google search can return less desired URLs (such as feeds or archives instead of original posts); your pages can be moved out of their index, or placed into the supplemental results, which are rarely displayed to users.

Oleg Ishenko
http://www.articlesbase.com/seo-articles/a-threat-to-your-wordpress-blog-duplicate-content-80088.html

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Article Marketing With Wordpress Blogs

Saturday, January 9th, 2010

Wikipedia defines WordPress as a web publishing system (a.k.a. content management system) written in PHP and backed by a MySQL database. WordPress is used to manage frequently-updated Web content, especially Weblogs. It is distributed under the GNU General Public License and is available free of charge.

If you are freaked out by the technical jargon don’t be. If you have your own web hosting account with mysql access you can easily install the software on your server or have a php programmer install it.

The software is free and can be accessed at http://wordpress.org The benefits of have the software hosted on your server include link popularity. Because you will be promoting a blog with a link back to your original domain you will get backlinks. The downside is managing the software on your hosting account which can cause added stress and take some time to maintain.

If you are not at all technical you can sign up with several free wordpress hosting services like http://freedesktopads.com that will host the software on their server. All you need to do is log in with a username and password to use the service. You will not receive backlinks to your direct domain but you will create backlinks to the blog you are working on. One other issue is the host can pull the plug on your blog at any time so be sure to have some back up of the material at least if you are forced to move.

Blogs can target specific keywords for Search Engine Optimization just as traditional web pages can. The benefit of article marketing versus a web page is content pure and simple. The blog is an ongoing listing of your articles one right after the other. If your blog is full of articles on one particular niche you are likely to use the same keywords throughout various articles. Your blog will be full of good information with keywords scattered through it appropriately instead of concentrated for SEO benefit.

Your blog can all be distributed through RSS feeds. Think of an RSS feed like an email list. If you have a number of people who find your blog worth while they will add it to their feed service. When your blog gets updated your RSS feed will send it out to your subscribers. How cool would it be to have your blog feed to thousands of RSS feeders and all you need to do is add content.

Word press makes it really easy to tag your blog. Tagging a blog means that your keywords are tagged and picked up by popular pinging services like technoratti. A tagged blog is more readily available for users searching for your particular content. Tagging a wordpress blog is extremely simple. Create categories based on your keywords. When you publish your articles on your blogs select the specific categories that related to your articles. As you create more keyword rich content create more categories. You will see a solid spike in traffic based on tagging alone.

Get instant traffic to your blog with a pinging service. Pinging is the act of letting other content sites know you have new information on your blog. Ping at http://pingoat.com for sure. Every time you update your blog use the ping service. Pingoat pings top notch services like technorati. You can also submit your blog to hundreds of blog directories like http://www.blogcatalog.com

Blogs are beneficial because they are easy to update, they can keyword rich and are easily announced to the world. The content should be kept fresh and up to date to keep people coming back for more. Use your blog to direct traffic to other sites, monetize it with Google Adsense or Clickbank products.

Charity Adams
http://www.articlesbase.com/marketing-articles/article-marketing-with-wordpress-blogs-73728.html

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I want to start a blog Wordpress magazine, and I can’t find any tutorials for specifically that! Can anyone?

Monday, October 12th, 2009

point me in the right direction? I want to use wordpress and create a magazine style layout with content management system. I have a domain name and I have hosting, but I can’t find anywhere online on how to set it up. I have a free wordpress blog, but that has nothing to do with a magazine style layout where I have about 4-5 different columns, right?

WP Magazine Themes are installed in the same way as others WP themes. But before that you have to install WP platform on your hosting. You can find the tutorial on Youtube. WP can be either downloaded from wordpress.org, or installed via built it option if you hosting company provides it. After that you need to download the chosen theme via ftp and activate it in your blog.

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Using Wordpress As A Content Management System Or CMS

Saturday, October 10th, 2009

There has been talk about using Wordpress beyond the typical blog set-up, into the realms of a full-fledged content management system or CMS. Yet, most people have no idea how this is even possible.

I have to stress that the default Wordpress software is intended to be a blogging tool, so if you’re trying to make it work like a different type of content management tool you’ll have to use the correct plugins (enhancements) and have the a clear idea of what you want to achieve.

While the exact step-by-step method is out of the scope of this article, lets explore some of the ways you can use Wordpress, as I have personally done before.

1) Wordpress as An Article Directory

To make wordpress work as an article directory, you’ll need a special plugin, and a source for the articles. MyArticleMarketer.com is the perfect tool for this, as the articles there are usually human-approved. They also encourage free distribution of their articles to other article sites.

After you have set-up the Wordpress plugin, you need to sign-up for Article Marketer’s distribution list. By filling in their form and specifying the categories (or choose all categories), you automatically qualify to receive all old and new articles that are submitted to MyArticleMarketer.com

However, with Wordpress as an article directory, you’ll only be able to receive syndicated articles. Authors won’t be able to sign-up or create an account directly with you. It’s also against MyArticleMarketer.com’s terms or service to encourage authors to sign-up directly with you.

2) Wordpress as a Membership Site

You can set-up a free or paid membership site using Wordpress. All it takes is a few simple plugins to get the job done. Once you’ve installed the plugins, members will need to login to your site in order to view the content. You can also place a login form in your wordpress theme files to make it easy for users to lo in and out of your membership site.

However, the plugins only create a simple membership system, so if you’re looking to create different membership levels and more advanced features, you’d probably want to sign-up with a professional membership system like AmemberPro.net and use their available plugins to ingrate with Wordpress.

At the time of writing, AmemberPro.net has available plugins for a reasonable cost and these will be installed by their support team, so you don’t have to worry about the technical setbacks.

3) Wordpress as a Classified Ads System

Wordpress can work like any other classifieds website too. Users can sign-up on your site and place classifieds in the form of new blog posts. They can even set expiry dates for their ads and specify listings or “wanted” ads.

However, you will need to create all the necessary categories and even create a sign-up information page to teach your users how to place ads. The upside of using Wordpress as a classifieds site is that you can also use tagging tactics to get traffic from social bookmarking sites and sites like Technorati.com

4) Wordpress as an Audio / Video Training Site

Using the membership plugins mentioned above or AmemberPro.net’s Wordpress compatibility plugins, you can create a membership site with Wordpress. Then, all you need to do is to add the “Podpress” plugin which takes care of all audio and video elements on your website.

You will be able to display and stream MP3 audio or FLV video using their built-in players. The Podpress plugin is really robust and also allows you to specify setting on iTunes, so you can make this commercially and available to the entire iPod / iTunes community.

As you can see by now, there’s a whole lot of possibilities when it comes to using Wordpress to the extreme.

I’ve created an entire video training system to help newbies and advanced marketers alike master Wordpress. Yet, every day brings new possibilities to using Wordpress as a complex CMS instead of the modest blogging tool it was designed to be!

Gobala Krishnan
http://www.articlesbase.com/internet-articles/using-wordpress-as-a-content-management-system-or-cms-90620.html

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